THE PROJECT
WordPress portfolio website for a world-renowned art studio.
Cubeworks is internationally known for their Rubik’s Cube artwork, so their website needed to stay out of the way and let the art speak for itself. The goal was to create a clean, grid-based portfolio that reflected the structure and color of their work without overengineering the experience.
Their internal design team came to us with clear mockups, and our job was to translate those designs into a precise, functional WordPress build.
PROJECT OVERVIEW
Translating a precise visual concept into a functional website
This project focused on execution and restraint. The site needed to mirror the geometric nature of Cubeworks’ art, maintain strict visual consistency, and perform reliably without distracting from the work itself.
1.
The Challenge
The design left little room for interpretation. Layout, spacing, and proportions all needed to be exact, and the site had to scale cleanly across screen sizes without breaking the grid or visual rhythm.
2.
Our Approach
We worked closely with Cubeworks’ design team to implement the mockups to spec, ensuring the grid structure, spacing, and color usage aligned perfectly with the brand and artwork.
Decisions prioritized simplicity, performance, and clarity over unnecessary features.
3.
The Solution
A custom WordPress portfolio site built around a square grid layout inspired by Rubik’s Cubes and matched to the brand’s color palette. The site delivers a clean, structured presentation that keeps attention focused on the artwork.
An earlier WooCommerce store was later removed and replaced with a link to Cubeworks’ dedicated custom art platform, Portraits & Stuff, simplifying the site’s purpose.
4.
Results
A simple, visually consistent portfolio that showcases Cubeworks’ work clearly and effectively. The site continues to serve as a focused presentation platform that complements their broader custom art offerings.
This project reflects our approach to WordPress web design and development when clarity, precision, and visual execution matter more than feature volume.
